Our 4D approach to product
development results in healthy and enjoyable
products.
DEFINE
We start by developing a robust understanding of
consumer and clinical need. We use this to
define the solution space within which we develop
the product and format that best meets the needs in a
sustainable manner.
DESIGN
We design our products ground up through
evidence-based ingredient selection while ensuring
a delightful consumer experience - flavor, serve
size or packaging.
DEVELOP
Our
lean approach to product development allows us to
build prototypes in weeks to months. This permits
an iterative process of product profile improvement till we meet
our desired objective.
DELIVER
We
are not done our products meet the complex needs
of customers in the marketplace, and they come back for
more.